When you decide to expand your business globally, website translation is the first step you should take towards this goal. Web browsers feature automated translators, but text translated in such a way usually sounds a bit unnatural and is not always easy to understand. WordPress is one of the most popular CMS systems. It is […]
More and more entrepreneurs decide to start online sales. The e-commerce market has been developing at a very fast pace. It is also worth mentioning that multistore-based solutions are gaining popularity. Multistore involves combining several stores in one intuitive panel.
For a small business owner in China or an entrepreneur in Argentina, opening a business in the US may seem like a pipe dream, something seen in the movies or read about in an article, but nothing unattainable. How about you? You also may have guessed that the process of starting a business in the […]
Is your website only in one language, most likely English? It’s about time you made it multilingual. Making your website available in several languages will help your business reach a larger audience. Statistics show despite English being the most widely used internet language, only 25% of the 4.1 billion internet users speak and write the […]
Do you outsource a lot of content to be translated? Perhaps your employees prepare translations and your documents include plenty of terminology characteristic for your industry? If the above sounds familiar, here’s another question: Does your company have its own translation memories? If you answered no, this article is for you. Let us explain and […]
A customer shopping from abroad is a subject we could discuss for hours. We are talking about a different profile of a customer applicable to e-commerce companies, when compared to entities providing business services. In practice, this means that we are dealing with different circumstances where transactions are completed. The variety of industries and market […]
According to Wikipedia Translation Memory (TM) is “a database that stores segments, which can be sentences, paragraphs or sentence-like units (headings, titles or elements in a list) that have previously been translated, in order to aid human translators.” For example, when a translator uses TM, a sentence in English once translated to French is saved […]
Conducting market research can be difficult, time-consuming and expensive. If you own a small business, you may not have the money to pay a market research company. But doing it yourself requires a lot of resources as well, it includes paid focus groups, keyword tools, observation, surveys, and customer interviews. What if I said you […]
Translating your website can help you reach a larger customer base. Statics show websites in English get their message through to only 26% of internet users leaving out 74% of the global market which prefers to consume content in their native language. So if you’re still asking why you should have your business website in […]
It’s no secret that Google is the top search engine in the world. Every day, all over the world, people are using Google to find the best pierogies in Poland or a salon specializing in curly hair in Brooklyn, New York or the best diving company in Thailand. The result of these queries is the […]