How to translate an e-store into several language versions and what should you keep in mind when doing so? – everything you need to know about a multistore

More and more entrepreneurs decide to start online sales. The e-commerce market has been developing at a very fast pace. It is also worth mentioning that multistore-based solutions are gaining popularity. Multistore involves combining several stores in one intuitive panel.

Translation memory – why should all companies have one?

Do you outsource a lot of content to be translated? Perhaps your employees prepare translations and your documents include plenty of terminology characteristic for your industry? If the above sounds familiar, here’s another question: Does your company have its own translation memories? If you answered no, this article is for you. Let us explain and […]

Tools supporting foreign customer service in e-shops

A customer shopping from abroad is a subject we could discuss for hours. We are talking about a different profile of a customer applicable to e-commerce companies, when compared to entities providing business services. In practice, this means that we are dealing with different circumstances where transactions are completed. The variety of industries and market […]

6 ways to use Google Trends for Market Research

Conducting market research can be difficult, time-consuming and expensive. If you own a small business, you may not have the money to pay a market research company. But doing it yourself requires a lot of resources as well, it includes paid focus groups, keyword tools, observation, surveys, and customer interviews. What if I said you […]

The Best 3 Ways to Translate Your Website Content

Translating your website can help you reach a larger customer base. Statics show websites in English get their message through to only 26% of internet users leaving out 74% of the global market which prefers to consume content in their native language. So if you’re still asking why you should have your business website in […]